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Wednesday, January 15, 2025

Puma sueing Tiger Woods



Sun Day Red, Tiger Woods’s new apparel line through TaylorMade, is facing its second trademark dispute in four months—this one coming from Puma. 

In a court filing last week, the German apparel company alleged the Sun Day Red logo is too similar to the primary “Leaping Cat” logo Puma has used since 1969. The filing was submitted through the U.S. Patent and Trademark Office in Virginia, with a goal of preventing Sun Day Red from using its logo, which is a tiger with 15 lines to honor Woods’s 15 major championships. The name Sun Day Red is a nod to Woods wearing red on Sundays in golf tournaments.